The Green Hospitality Network is hosting a practical, interactive workshop to help tourism and hospitality businesses communicate their sustainability efforts with confidence.
The session will explore changing visitor expectations, demystify sustainability terminology and provide guidance on creating authentic, engaging content for websites, social media and other marketing channels, while ensuring environmental claims remain accurate and credible.
Participants will have the opportunity to develop their own sustainability messaging, learn how to avoid greenwashing and discover practical ways to reduce energy consumption and costs. Whether you’re just starting your sustainability journey or looking to communicate existing initiatives more effectively, the workshop offers valuable insights and actionable ideas to help your business make a positive impact.